We find the one constraint costing you income, and fix it with you.
For service and education businesses doing $1M to $25M, where the work is delivered by people.
Closing in on $350M installed across 100+ companies. Built by Steve Kopshaw, author of From Traction to Freedom.
Why we fix the numbers before you buy more leads.
More leads only help if each client leaves you something after it's delivered and paid for. If it doesn't, more leads make you busier and poorer at the same time. So we start with the math. What each client pays you over the relationship, minus what it costs to deliver, minus what it cost to win them. That's profit per acquisition. Once you know it by offer and channel, you know the most you can pay for a lead, which offers to push, and which ones to fix or drop.
Then we find the one constraint. It might be pricing, delivery capacity, follow-up, cash timing or the fact that every decision waits on you. We fix that one first. Then the next one. To me, more leads into a broken number is paying to lose money faster.
What's included.
- 01Find the constraint
Your numbers plus the diagnostic, run with you and your leadership team. One constraint, named, with the evidence.
- 02Your scoreboard, built
The 12 numbers that show each week whether the business is making you money.
- 03Profit per client, by offer and channel
Plus the most you can afford to pay for a lead.
- 04The fix, installed with your team
One constraint, 90 days.
- 05A 60-minute weekly review
Run with you until your team runs it without us.
No binder of a hundred fixes. One constraint at a time.
The four phases behind the work.
Frequently asked questions.
Would it be a bad idea to answer a few questions and find out if it fits?
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